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Racing Bulls Not for Sale Despite Persistent Rumors, Red Bull Confirms
23 May 2026Racingnews365Analysis

Racing Bulls Not for Sale Despite Persistent Rumors, Red Bull Confirms

Red Bull has no intention of selling its sister team Racing Bulls, despite persistent rumors and interest from buyers. The team is crucial for marketing, driver development, and the new RBPT power unit project.

Racing Bulls is not for sale, sources within Red Bull's high-level management confirm, pushing back against growing paddock speculation. Despite offers reportedly reaching $1.5–$2 billion and recent pressure from McLaren CEO Zak Brown regarding multi-team ownership, the Austrian company has consistently rejected any sale.

Why it matters:

The multi-team ownership debate has intensified, with Brown urging the FIA to address alliances like Red Bull–Racing Bulls. However, Red Bull operates both teams in full compliance with regulations. Selling would eliminate a strategic marketing and technical asset that far outweighs any one-time cash influx.

The big picture:

  • Marketing value: Racing Bulls has been used to promote special edition Red Bull cans with unique liveries, generating significant fan engagement and brand visibility.
  • Driver development: The team nurtures young talent like Arvid Lindblad and Liam Lawson, feeding into the Red Bull pipeline and preserving the junior program's purpose.
  • Powertrain advantage: With Red Bull's own RBPT power unit (partnered with Ford) now in use, having two teams accelerates development and provides crucial data, especially without external customers yet. This alone makes Racing Bulls indispensable.

Between the lines:

Red Bull's stance reflects a deeper calculus. The company's sales grew 10% from 2024 to 2025, and the F1 teams serve as powerful marketing engines. Selling Racing Bulls would generate a one-time profit but sacrifice long-term promotional and technical synergy.

What's next:

Interest from American and Asian conglomerates will persist, but Red Bull's leadership remains firm. With F1's value still rising, the team is likely to stay under Red Bull ownership for the foreseeable future.

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