Lando Norris to auction unique Canadian GP helmet for Jackie Stewart's charity

Lando Norris is putting his unique Canadian Grand Prix helmet up for auction to raise funds for Sir Jackie Stewart's Race Against Dementia charity. The helmet, which Norris wore in Montreal, features a powerful split design—one side representing a healthy brain and the other showing the impact of dementia. All profits from the auction will go directly toward dementia research.

Why it matters:

Dementia affects millions worldwide, and motorsport figures like Stewart have used their platform to drive research funding. This auction leverages F1's global fanbase to support a cause that personally touched Stewart when his wife Helen was diagnosed. Norris's involvement brings younger fans into the conversation, keeping awareness alive.

The details:

• Auction format: Fans can enter a prize draw for £25 GBP per entry, with unlimited entries allowed.
• Prize: The winner receives Norris's race-worn helmet, signed by him, plus a VIP experience at the 2026 British Grand Prix including accommodation and exclusive paddock access.
• Special meeting: The winner will also meet Sir Jackie Stewart in person.
• Helmet design: Created with input from Dr. Maura Malpetti, the design sparked global conversations about dementia during the Canadian GP weekend.
• Quotes: Norris called the helmet "a powerful message" and said he was "really proud to support" the charity. Stewart expressed "extreme gratitude" for Norris keeping the conversation going.

What's next:

The draw closes at 23:59 BST on Friday, June 19th. Fans can enter at lando.raceagainstdementia.com. The VIP British GP experience adds a unique incentive for fans while directly contributing to a cause that affects many in the F1 community and beyond.